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BackTable / Innovation / Podcast / Episode #58

PRIMR: Simple Cancer Explanations

with Dr. David Grew

In this episode, Dr. Aaron Fritts interviews Dr. David Grew, the creator of PRIMR. PRIMR is an online video library that serves the dual purpose of aiding patients in comprehending their cancer diagnosis and treatment choices while also assisting clinical research teams in enhancing their trials with IRB-approved digital content.

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PRIMR: Simple Cancer Explanations with Dr. David Grew on the BackTable Innovation Podcast)
Ep 58 PRIMR: Simple Cancer Explanations with Dr. David Grew
00:00 / 01:04

BackTable, LLC (Producer). (2023, August 25). Ep. 58 – PRIMR: Simple Cancer Explanations [Audio podcast]. Retrieved from https://www.backtable.com

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Podcast Contributors

Dr. David Grew discusses PRIMR: Simple Cancer Explanations on the BackTable 58 Podcast

Dr. David Grew

Dr. David Grew is a radiation oncologist in Hartford, Connecticut and the founder of PRIMR.

Dr. Aaron Fritts discusses PRIMR: Simple Cancer Explanations on the BackTable 58 Podcast

Dr. Aaron Fritts

Dr. Aaron Fritts is a Co-Founder of BackTable and a practicing interventional radiologist in Dallas, Texas.

Show Notes

David is a radiation oncologist at St. Francis Hospital, a Yale-affiliated cancer center in Hartford, Connecticut. Five years into his practice, he noticed that due to the COVID pandemic, patients were attending their initial consultations alone. To enhance patient understanding, he started drawing illustrations to simplify complex cases. Patients appreciated these drawings and wanted to share them with their families. David seized this opportunity to create a library of narrated whiteboard videos, which he shared with patients to facilitate communication with their loved ones.

David initially shared this platform with fellow clinicians, but they struggled to find the time to create content or share links with their patients, leading to underutilization. However, during a conversation with a researcher friend, he recognized the platform's potential to convert a lengthy 40-page informed consent form into a concise two-minute video for patients participating in clinical trials. As he leveraged this model, his business grew significantly and expanded to become a multidisciplinary international team. With his team, he curated a platform aimed at helping interested patients to learn more about treatment options through a library of IRB-approved content for clinical trials.

Towards the end of their discussion, the hosts delve into the advantages and drawbacks of being a clinician-entrepreneur. They explore topics such as facing the fear of failure, enjoying a creative outlet, achieving a better work-life balance, and fostering a stronger connection with their medical specialty.

Resources

PRIMR:
https://www.primrmed.com/

Dr. Grew’s Twitter:
@DoctorGrew

PRIMR Twitter:
@PRIMR_MED

Disclaimer: The Materials available on BackTable.com are for informational and educational purposes only and are not a substitute for the professional judgment of a healthcare professional in diagnosing and treating patients. The opinions expressed by participants of the BackTable Podcast belong solely to the participants, and do not necessarily reflect the views of BackTable.

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