Gamer Gone Good: The Video Game Studio That’s Advancing the Practice of Medicine

In this episode, video game developer and entrepreneur Sam Glassenberg joins our host Dr. Eric Gantwerker to discuss the emerging genre of medical education-based video games and his continual goal of improving user experience.

From his early career in the gaming industry, Sam knew that he wanted to address technical and business constraints that artists face in transforming their visions into products. When he fused this vision with healthcare applications, he found himself on an unconventional path towards founding Level Ex, a gaming studio built with the intention of helping physicians develop and maintain clinical skills. What started as a small favor evolved into a preliminary app for fiber optic intubations, and it has since grown into a company that caters to the educational needs of more than 750K players.Sam describes his company’s free-to-play model, and how ad revenues allow his team to adopt a user-centered approach to innovation.

Throughout our interview, Sam gives practical advice on networking across interdisciplinary fields, learning business skills on the job, and collaborating with competitors to push the boundaries of healthcare gaming.